Figure Methodology: The Balance Between Accuracy and Aesthetics

Concept image of the balance between scientific accuracy and aesthetics.
Generated with DALL-E.

In the ever-changing landscape of life sciences, the relationship between science and design remains essential. For example, have you ever read a blog or article overloaded with excessive terminology? Or an advertisement with complex information or graphics? This can be overwhelming and may cause you to miss the key message. Similarly, when an image is overly designed, it risks missing the mark entirely.

Enter the scientific figures. Whether the data is conveyed through complex graphs or scientific illustrations, design plays a vital role in providing clarity to the story. With that in mind, here are a few tips I’ve learned as a designer working with scientists in the life science and healthcare fields that can help you collaborate more effectively:

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